Last week, while driving through Kfar Sava, I saw the above huge red billboard.
What the heck?
An ad for the Hebrew-only business magazine of the Jerusalem Post -- it's a nasty swipe at the head of the Bank of Israel, Stanley Fisher.
Stanley's an American, who was brought to Israel by then-Finance Minister Netanyahu. With an impeccable record, it's about time that Israel appointed professionals, rather than petty, incompetent political hacks -- even if they are "imported" from outside of Israel.
So, the ad people working for the Jerusalem Post thought it would be "clever" to make fun of the fact that Stanley Fisher is "imported from America" and they attempt to imply that his Hebrew is sub-par to understand the Hebrew-language Jerusalem Post Business Magazine. (FYI, his Hebrew isn't bad at all)
Not only are they insulting one of the most respected people in Israel's financial community, but *I* was insulted.
Making fun of olim for their lack of Hebrew skills?
And from the company that runs the primary English Language paper in Israel?
What the heck are they thinking at the Jerusalem Post?
They think that's funny?
A special thanks to my wife for taking the pictures of the billboard for the blog while we were driving :)
On second thought, it would have been much funnier is if they wrote:
Olmert: You won't be able to read this in jail!
Wherever I am, my blog turns towards Eretz Yisrael